To help us to share the JISC challenged the teams to make a pitch to JISC tv-
The rules of engagement were …
In your 2 minute pitch tell us:
- The Plot (the challenges you are facing and how you intend to address them)
- The Characters (an introduction to the project team and key stakeholders)
- The Target Audience (who will benefit from the success of your project?)
- Why we should watch this project (why is it of interest to the wider sector?)
Hmm, neither of us (Helen Barefoot & Mark Russell) felt particularly creative - but we knew we did not want to just ‘stand-and-deliver’
After a sock was found in Mark’s laptop case we ventured the idea of sock puppetry. It didn’t take too long to realise this was a no-goer.
Our project title ESCAPE represents our core ideals - to create and maintain Effective Sustainable Change in Assessment Practices and Experience. Hmmm ESCAPE, plot, characters - Steve McQueen came to mind - Or Helen’s at least!
And so our pitch centred on drawing an analogy between ‘The Great Escape’ and our work’.
We identified the central characters - the Squadron Leader, the Tunnel King, the Cooler King, the Forger, the Scrounger, Mud-Movers and the Kommandant. And related them to our project team. Although there is some fun in the pitch - we believe the analogy works and in no way are we trivialising the issue.
Let’s see how others receive the pitch!